Luke Breadon – Seafolly

The project

The brief was to develop an EDM to encourage customers of Australian swimwear brand Seafolly to come in-store after a designated period of absence. As part of a broader project pitch to Seafolly, I designed this email marketing campaign which acted as both an advertisement for new product and as a personalised voucher.

Further work

This design piece was part of a broader range of loyalty-based email templates I pitched to Seafolly as part of tenure at Visible Results Australia.